Pavel is a self-taught and self-made designer with 10 years of experience working as a brand director and stylist for some of the biggest premium and luxury brands and boutiques: Ulyana Sergeenko, Lesyanebo, TSUM department store and many others.

Born in Ukraine, Pavel has been taking in inspirations from a multitude of cultures from a very early age. Following in the footsteps of both his parents, his first aspiration was to become a medical professional. Pavel studied human body and mind in a medical university, graduating with a degree in clinical psychology.

It is all about the perfect fit for everyone, no matter the gender, shape or anything else.